From the course: Pivoting to Virtual Events

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Production tools and tactics for virtual events

Production tools and tactics for virtual events

From the course: Pivoting to Virtual Events

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Production tools and tactics for virtual events

- True event design is about tapping into all of the senses to create an immersive experience worth remembering. Virtual events are rather limiting as we only have the ability to impact our audiences visual and auditory senses. In my opinion, when it comes to virtual events, it's your attendees expectation of relevant content that makes them show up to your event, but it's polished production that makes them stay. The overall look and feel of your production can either validate your message, or detract from it. It can help you impact an audience, or lose an audience. Which remember for virtual is as easy as closing out a tab on their browser, and they will offend no one If they stand up and walk out of the room mid presentation. From my perspective, online events are best at capturing an audience if they're visually captivating and as entertaining as a Netflix documentary or a feature film. When events are only visual and…

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