From the course: Content Marketing: Producing and Promoting Live Video
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Repurposing your live video
From the course: Content Marketing: Producing and Promoting Live Video
Repurposing your live video
- Once your live video is complete, there are an abundance of ways that you can repurpose your video to get more visibility. Going live is just the beginning of creating a powerful marketing tool that you can use over and over again to promote your business. I'm going to share with you some strategic ways that you can repurpose your live video to get more visibility and to grow your business. The first step in repurposing your live video is to make sure you have full access to your video after it goes live. This means you want to save and download the video to your own device. Facebook and Instagram allow you to download the video so you can edit and repost it to other platforms. If you're given the option to download the video, make sure you do so. The option usually pops up at the very end of the livestream. In this Facebook example of a livestream that I did, at the very end you can see that there's a Save button.…
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