Soon Yu on Creating Timeless Brands
With Soon Yu
Liked by 476 users
Duration: 15m
Skill level: General
Released: 9/7/2018
Course details
Some brands stand the test of time. They stick around, through market fluctuations and shifts in consumer preference and demand. But what makes a brand timeless? Is longevity something you can control? Join thought leader Soon Yu, author of Iconic Advantage, in this LinkedIn Learning course on creating brands that last. He provides a framework for identifying what's unique about your brand—whether it's your story, your benefits, or your design—and creating timeless distinction through noticing power and staying power. Plus, learn how to take your brand to a wider audience by building your scaling power.
Skills you’ll gain
Earn a sharable certificate
Share what you’ve learned, and be a standout professional in your desired industry with a certificate showcasing your knowledge gained from the course.
LinkedIn Learning
Certificate of Completion
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Showcase on your LinkedIn profile under “Licenses and Certificate” section
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Download or print out as PDF to share with others
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Share as image online to demonstrate your skill
Meet the instructor
Learner reviews
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Umar Malik
Umar Malik
Evolving Ideas into Brands for Founders/CEOs | Helping Emerging Startups Grow Swiftly | Corporate Branding | Visual Design Specialist | Social Media…
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Azadeh Monfared
Azadeh Monfared
Brand Strategist | Product Leader | Tech Storyteller
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Lisa Chetti
Lisa Chetti
Marketing Strategy I Brand Development I Product Innovation I Promotional Partnerships
Contents
What’s included
- Practice while you learn 1 exercise file
- Test your knowledge 1 quiz
- Learn on the go Access on tablet and phone
- Stay up to date Continuing Education Units