From the course: Learning Personal Branding
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Your personal brand content calendar
From the course: Learning Personal Branding
Your personal brand content calendar
- Content creation, a time commitment we all struggle with. As chief content marketer of your own personal brand, it can be tough to create consistent, quality content to share with your audience. Without a doubt, the most beneficial thing you could do for your personal brand is take the time to map out a content calendar. Most content shared on social media has that real-time feel considering the short life cycle and rapid pace information moves across each platform. But in reality, a lot of it's planned in advance and comes from a content calendar. Having your own will help you prepare evergreen and seasonal content in advance, so that you can focus on engaging in real time, trending conversations. I recommend crafting your content calendar and rollout plan 30 days out, and here's how to do it. The very first step is to assess what season, holiday, conference, product release, campaign, and industry events are relevant…
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