From the course: Running a Photography Business: The Basics

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Know your gear

Know your gear

- One of the most critical components of being a successful artist is knowing your gear. There are no shortcuts. You've got to know every aspect of your camera gear. You've got to understand every button, every bell, every whistle, and you've got to understand what it does because there will not be time in the middle of a shoot for you to go read the instruction manual. And that's really critical, and also, remember on this slide, I've been giving you names of photographers. Remember to look up Daniel J. Cox. Just Google him. He's based out of Boseman Montana. He's primarily a travel and tour guide and wildlife photographer. He's had magazine cover after magazine cover, but it's a great way to get to know another artist. So just Google Daniel J. Cox, and you'll be able to find out more about him. This is from one of his blog posts about how important it is to know and understand your gear. Right along with knowing your gear is part of the definition I have if you're going to call…

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