From the course: Photo Gear Weekly

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WhiBal precision gray card

WhiBal precision gray card

From the course: Photo Gear Weekly

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WhiBal precision gray card

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- I think every photographer is probably familiar with the gray card at least in concept. In the earlier days of photography a gray card was a useful tool for metering the exposure for a scene, and in the world of digital photography, we can use a gray card to also establish a custom white balance, so that we get the most accurate color possible for a scene, and that can be important for things like product photography, where we want to make sure that we're rendering the color accurately with no color cast for the light source, for example. I don't know about you, but if you've got a gray card like mine, it might be a bit old and worse for wear, and probably not exactly perfectly neutral gray anymore and that's the purpose of the WhiBal Card. This is a calibrated and very precision crafted gray card essentially, that enables you to calculate a custom white balance very easily. Really, not for you to calculate, but to let the camera do that work for you. There are a variety of sizes…

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