From the course: After Effects Breakdowns: N-Trig Commercial
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Presenting to the client
From the course: After Effects Breakdowns: N-Trig Commercial
Presenting to the client
- [Voiceover] After the main concept of a 3D ride was in place, it’s time to refine the design and create a client presentation. If all goes well, after this step you should get a green light from the client to start the production stage. I want to show you this presentation and talk about some of the ideas and slides that we are seeing here. So, few goals were set at the beginning. The first and the main one is what the client has asked in his brief. Which is of course to establish a premium position of the N-trig pen and primarily target OEMs manufactures. Some additional goals were set as an added value for the pen, such as power, creativity, precision, and my favorite one, writing as extension of thinking. There are also some sound direction over here regarding the soundtrack. Because as you know, sound has a huge contribution to the mood of any movie. Then we start describing the movie using those early sketches with simple explanation of what we are actually seeing. So, in this…