From the course: Repurposing Video Content for Different Social Media Platforms

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Editing for length

Editing for length - Premiere Rush Tutorial

From the course: Repurposing Video Content for Different Social Media Platforms

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Editing for length

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- [Instructor] There are many reasons that you would want to alter the length of your video including adhering to different recommendations for various social media platforms and different phases of the content marketing plan. It's not about creating entirely different videos though. We want to talk about how to repurpose existing videos to different lengths. So for the Wheels4Water campaign, ideally it goes back to our original minute long based videos again if you need a refresher on those and our strategy for them, watch the base video creation movies earlier in this course. But let's take a look at our first base video which is the one that we made for the general social media audience. I have the minute long version loaded right now. Actually it's about a minute and nine seconds, okay. And I have markers placed on each of the sections that this video makes up. I'm just going to measure them right now so we know where we're starting. So I'm marking in and then shift end to go to…

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