From the course: Print Production: Choosing Paper
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Using paper swatch books
From the course: Print Production: Choosing Paper
Using paper swatch books
- The indispensable tool for selecting paper is a swatch book. Established as a primary way of organizing paper grades in the late 19th century, swatch books are the ultimate roadmap to discovering every kind of paper. They're full of detailed product information, and they're the perfect tool to help you understand what is and what is not available for your print project. Swatch books are a sampler, and they're usually organized, as you can see here, in a waterfall of each finish, color, and weight available. These samples are accompanied by charts, and these charts show the exact combinations of sheet size, physical attributes, and really every detail about how the product is stocked and sold. Let me walk you through some sample swatch books, which should help you understand the language of this essential tool to help make your paper specification much easier. Though the organization will vary from paper company to paper company, all the vital product information is common among…
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