From the course: Learning Shopify
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Sales reports
- [Instructor] Looking at sales reports is something that every store owner needs to do. You need to know which products are selling, which traffic channels are the most useful, and which countries submit the most orders. In the admin, we can click on Analytics. And we have a nice dashboard to tell us about what's going on in our store. By default, we're going to see today's numbers but we can easily look at the past day, the last week, the last month, and a few other cycles. One thing I want to highlight that Shopify does well is it automatically compares it against the previous period. It's easy to talk to other store owners and compare top line revenue and feel like you're a failure. Don't worry about what other people are doing. You want to make sure that your numbers are going up, so compare this month to the previous month or this year to the previous year. As long as your numbers are going up, you're doing well. Let's…
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