From the course: Marketing on Twitter

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Craft exciting content for Twitter

Craft exciting content for Twitter - Twitter Tutorial

From the course: Marketing on Twitter

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Craft exciting content for Twitter

- [illustrator] With over 500 million tweets popping up on Twitter every single day, you're going to want to find ways to cut through that noise and stand out from the crowd. Twitter is all about content. It's a main motivation to follow a user. You might choose to follow an individual 'cause they consistently tweet excellent puns. Or you might follow a particular brand because you admire the amazing photos they share. You may even follow a brand because they consistently provide you with valuable information related to your interests. Whatever it is, on Twitter, the tweets have received the most interactions are relatable, excellent, and unique. This means that you need to find ways to be relatable, to be excellent, and to be unique. Your goal essentially is to be useful to your audience. What do they respond well to, and what do they need? Your tweets need to be excellent for that audience. Every audience is unique.…

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