From the course: Advertising on Twitter

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Navigate the interface

Navigate the interface - Twitter Tutorial

From the course: Advertising on Twitter

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Navigate the interface

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- Let's take a look at the Twitter advertising interface. You're going to be spending a lot of time here. You can access your Twitter Ads interface by typing in ads.twitter.com or heading to your Twitter account and selecting Twitter Ads from the menu. Your interface is going to look a lot like what you see here. Right now we're looking at the Topsy Turvy Cakes Twitter advertising interface. What you see here is the main campaign dashboard and it's where I can see a snapshot of all the campaigns that Topsy Turvy Cakes is running, as well as where I can edit them and create new ones. The first thing to notice at the top, is that I can search by objectives. If I select that, I can choose whether I want to search by Tweet engagements, followers, app installs, whatever objectives I am currently running using my Twitter Ad campaigns. I can also filter by status, so I can see all the ad campaigns that are running…

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