From the course: Marketing on Twitter

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Set up an advertising account on Twitter

Set up an advertising account on Twitter - Twitter Tutorial

From the course: Marketing on Twitter

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Set up an advertising account on Twitter

- [Megan] Investing in Twitter advertising has its advantages. Social media advertising is fueled by the ability to not only get in front of highly relevant audiences, but to also encourage them to share and spread your messages organically. As you build relationships and entice users with engaging ads, you'll unlock measurable business results. For some, that's increased web traffic and online sales and for others it's foot traffic or brand mentions on the web. For businesses, Twitter offers a self-service advertising platform. And with this platform, you can promote your entire account to a new audience, or even the audience of your competitor. Setting up an ad on Twitter is fairly straightforward. Your first step will be to set up your Twitter advertising account. To do that, you can visit ads.twitter.com and you'll arrive at a landing page that has a couple questions for you to answer. Another way to access…

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