From the course: Advertising on Twitter

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Tweet activity

Tweet activity - Twitter Tutorial

From the course: Advertising on Twitter

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Tweet activity

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- [Narrator] The Tweet activity dashboard is a tool you can use to learn more about your Tweets and how your audience responds to them. Here we are on the Topsy-Turvy Twitter account Tweet activity dashboard. To get to your own dashboard, head to your Twitter ad section. Under there, select analytics at the top menu and choose Tweet activity. Here you can see that we're on our own dashboard. And, first thing to note is the date range. So we're looking at a date range of 28 days, so the last 28 days and then we've see a snapshot, so in the last 28 days, the Tweets have earned 742 impressions over the 28 day period. Below that we have a graph where we can identify any spikes or declines and the dates that were most popular and had the most engagement. Now, if I want to change this date range, I can simply select into it. And it's here that I can either choose a custom date range or I can choose from the right and view…

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