From the course: Advertising on Twitter

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An introduction to Twitter Ads

An introduction to Twitter Ads - Twitter Tutorial

From the course: Advertising on Twitter

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An introduction to Twitter Ads

- [Narrator] Twitter's advertising platform is a powerful way to advertise online and to create brand awareness for your business. But what exactly makes it so powerful? Well, it's its sheer number of users. Twitter has over 330 million monthly active users, and these users send over 500 million tweets every single day. I'm willing to bet that your customers and prospects are among these millions of people. Twitter ads allows you to advertise to your customers directly in a meaningful way while growing your business and brand awareness. Lets take a closer look at how this works. I'll be using the example Topsy Turvy Cake Design, and that's the account that you see here. One of the most important aspects of Twitter that you can leverage in your advertising is the ability to connect in real-time. You can participate in conversations taking place at the very moment that they occur. When I talking about connecting real-time,…

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