From the course: UX Design: 2 Analyzing User Data
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Create a successful experience map
From the course: UX Design: 2 Analyzing User Data
Create a successful experience map
- [Instructor] I've described the basic process for creating an experience map. But there are some additional things you should bear in mind as you go through the process to make sure it runs smoothly. The first and most important tip is to make sure that the majority of sticky notes that people add to the map are actual user quotes. Quotes are the most basic and most believable kind of data we can add to the experience map. They come straight from users with very little interpretation and so they're hard for people to argue with. Different team members will have seen different users. Bring them all together to do the map creation at the same time so they can share their experiences. Get team members to read out sticky notes as they place them so that other team members with similar findings can stick those up at the same time. Do this as soon after the sessions as possible because the details fade from memory over time. I like to run the site visits in the morning and then do the…
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