From the course: Creating an Online Video Ad: 1 Writing, Production, and Shooting

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Breaking down your shoot day

Breaking down your shoot day

From the course: Creating an Online Video Ad: 1 Writing, Production, and Shooting

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Breaking down your shoot day

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- So once you have your script and a solid idea of what you'd like to film, it's really important to break it down into a series of achievable steps, and by steps, I mean putting together a shooting schedule, so I'm gonna take you through the shooting schedule that we actually used for the production that we're about to film for the video ad. So right in front of me is the shooting schedule that I used to film Lindsey during my time down in Carpinteria. We broke the shoot day, shooting schedule, down into three days, and mostly it was based on location as well as the availability of Lindsey's daughter, Soleil. So, here in day one, that's where we pretty much did the entire interview process, we filmed that all in one day, and then after that, we did some recording of her in-studio, such as the hat printing process, as well as we looked at Lindsey's studio back wall all of the stuff that she had on her wall, in terms of hats as well as some of the artwork. When it came to day two, this…

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