From the course: How to Build a Following Online

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Build an email list and newsletter

Build an email list and newsletter

From the course: How to Build a Following Online

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Build an email list and newsletter

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- [Instructor] Once you've built your following, you want to make sure you don't lose them. After all, you never know when one day a social network will just up and disappear, just ask all those ex Vine stars out there. So it's key to build an email list so you could remain in contact with your followers via a newsletter. Plus having the sort of direct line of communication with your followers can come in handy when you want to promote a product, sell tickets to an event, or even notify your followers about some exciting upcoming projects you have in the works. (whooshing sound) So let's go over a few tips on how to effectively build an email list and send out a newsletter. First up, get your followers to subscribe to your newsletter. Obviously you want to tell your followers about your newsletter so that they know it exists but you might find it takes more convincing for them to sign up. So make…

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