From the course: Freelance Work Strategies for Video and Motion Graphics Creators

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Leveraging social media

Leveraging social media

- Let's talk about leveraging social media for your brand as a video professional. This is a big topic, so luckily we have some great courses in the library that you can dive into and go way deep on this topic. What I'm gonna focus on is what kind of content should you be creating for social media? People always think of awards and kudos, so of course that's great. If you win an award, you definitely wanna put out a blast about that and especially about the piece that won the award. One of my colleagues who's a motion graphic artist in London did a wonderful background piece on the making of a piece that won her an award, and it was really cool to see all the wireframes and all the different components before the animation was completed and then the final. So those are always good things to do, deconstructing what you're doing and how you're doing it. You can do news releases. You can talk about the date of a broadcast that you've been involved with and make sure that everybody knows…

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