From the course: Multi-Platform Video Producing

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Plan BTS video photo

Plan BTS video photo

From the course: Multi-Platform Video Producing

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Plan BTS video photo

- Planning for behind-the-scenes footage and photos. If you're not incorporating behind-the-scenes, or BTS, footage and photos into your shoot, you're missing out on a big opportunity. That's because some of the most shared content on the Internet is BTS. BTS gives people a window into your organization, your production, your content, your people, your themes, and why you're telling this particular story. Everybody loves BTS. It's basically your own reality TV channel for your project. Planning for BTS takes a little extra work. You wanna be sure you have a dedicated videographer or still photographer for your BTS photos. And remember, they can be using a DSLR camera or a cell phone. But you wanna be sure if they're using a cell phone to change your photo settings to the highest resolution possible. If this person is expected to do other things on your set, they could distracted and miss some shots. So a good BTS photographer is really just a dedicated BTS photographer. The other…

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