From the course: Producing a Video Crew

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Sharing your creative vision with an EFP crew

Sharing your creative vision with an EFP crew

From the course: Producing a Video Crew

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Sharing your creative vision with an EFP crew

- For a more sophisticated project that's not just covering a live event, but maybe you're building that into a bigger production, an outreach video, a training video, some kind of marketing piece. So your crew's going to need a little more information than just the pure logistics of who they're shooting, and where they're shooting. Let's talk about sharing your creative vision with your EFP team. They're going to need to know the why of your project. Who's your target audience? What is the look you're trying to establish? Is there some other branded content that this has to coordinate with, and what does that look like? So, let's talk a little bit about some of those components and how we establish that relationship with the crew before they show up for the shoot. We like to do some brainstorming sessions. They can happen on the phone, they can happen in person. Early conversations and meetings always pay off in the end with how the footage looks. I like to share favorite videos, or…

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