From the course: Corporate Video
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Which file formats work best?
- Hey there, I'm Robbie Carman. - And I'm Rich Harrington. - Rich, this week we're going to talk about something that's integral to any corporate video project. That is your company's logo. That logo might appear in multiple places in your video. Obviously it's part of the messaging plan for your company. Hey, we're an awesome company. This is what we do. Here's our logo. - Right, and it's important that you know how to get that logo. A lot of times, people they go, oh you just go to the corporate website and you rip it down. That logo is probably the worst one to use, because it's been shrunken down. - [Both] Compressed. - Lossy color. It just doesn't look good. Just about any logo that goes to the internet is useless in the world of video. - If you have a good design team, typically they will have provided all these various options that are good for video. If you're working with an external designer who designed your logo, make sure that that's something that they do, have the…
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