From the course: Learning Video Production and Editing

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The importance of pre-production

The importance of pre-production

From the course: Learning Video Production and Editing

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The importance of pre-production

- If you want to create a compelling video production, the last thing you should do is grab your camera and start shooting. Trying to get shots without a clear creative goal is a great way to waste time and money. The most important step in the video production process is pre-production. It's the one thing that can make or break a project, more than the camera you shoot on, more than the video editing software you use. If you haven't planned out every detail of your production, you are setting yourself up for creative heartbreak every time. Planning and organizing can be very intimating for a creative person so where should you start this process? I truly believe that creativity flows from a well-ordered system, and a well-ordered system starts with a clearly defined goal. No matter how big or small the budget, every video production needs to start with an idea that can be clearly communicated with words. Anyone who's ever taken a class from me can recite this quote. "If you can't…

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