From the course: UX Foundations: Making the Case for Usability Testing

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Running small, frequent studies

Running small, frequent studies

You will want to recruit people who are already users of the product or who meet your profile of the type of people who would use it. Normally, you will run usability studies face to face, asking participants to come into your offices or to a neutral location. Sometimes, you'll go to their offices or homes so that you can observe them in their natural environment. Occasionally, in order to get the right participants, you might need to run remote usability studies using video conferencing tools or even a moderated studies using online tools. Because we're interacting directly with participants one on one, getting them to perform realistic, real-world tasks, we don't need large sample sizes. Around five participants is sufficient per session. The term statistical significance is an indication of how well a sample of respondents, say for a survey you run, matches your customer base. Because we're working with real users we already know they match. So we have much less chance of sampling…

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