From the course: Design Thinking: Implementing the Process
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Design thinking isn't a magic process
From the course: Design Thinking: Implementing the Process
Design thinking isn't a magic process
- The way I've been talking about design thinking, and the amount of hype it gets in the press would lead you to believe that it's the magic solution to all your product development issues. That's obviously not true. It takes commitment from the whole team, they'll be locked in a room together for a week or more not doing their regular jobs, that might make them anxious or upset. But the truth is, by taking that upfront time, it will save each of them a bunch of time later on. Coding will happen faster and more accurately, marketing won't need to have so many meetings to try and understand exactly what the product's supposed to do, planners will have a high level outline of what needs to happen. And more importantly, everyone on the team will share a vision of what they want to achieve, and an understanding of the steps it will take to get there. Design thinking also stops you from building dumb things that some executive…
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