From the course: Design Thinking: Implementing the Process
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Don't build your first idea: Ideate
From the course: Design Thinking: Implementing the Process
Don't build your first idea: Ideate
- Now you've turned your customer research into tools that you can use to help you build a product that people would really want to use. You have your experience map, your pain points, your goals, and your personas. It will be a shame to waste all this effort by just going ahead and building the first idea that comes to mind from the research. That's because your first idea, isn't likely to be your best one. Getting together as a team and building off each other's ideas is much more likely to give you an optimal solution. I like to get the team together to do an ideation exercise in this environment, every team member spends some time coming up with multiple different ideas on their own. Once they've had some time, maybe just 15 minutes to quickly sketch out their ideas, everyone takes it in turn to share what they drew with the rest of the group. Some of these ideas may be crazy, but even those can inspire other people…
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