From the course: UX Deep Dive: Usability Testing
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Participant recruiting considerations
From the course: UX Deep Dive: Usability Testing
Participant recruiting considerations
- Many people who are new to usability testing struggle most with questions about the participants. Who should you target? How many participants do you need? And how do you find them? There's plenty of material that can guide you through the basics. Understanding nuances can help you ensure you get the right people in your study, and therefore, the highest quality results for your team. One of the most common questions is who to recruit and how exact do you need to be in recruiting representative users. Lots of new researchers assume that you can include any general participant to identify usability issues. If you're working on something like voting machines or a general e-commerce site, then yes, your audience truly could be just about anyone. Maybe you just need to know which of two Add to Cart interactions is easier. Any member of the public should be able to provide you some feedback there. But more than likely…
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