From the course: UX Insights Weekly

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What is RITE testing?

What is RITE testing?

From the course: UX Insights Weekly

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What is RITE testing?

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- One of the first things we're taught about running experiments is never change the variables halfway through, otherwise how are you going to compare the results of your study from participant to participant? But in the real world when you're halfway through a usability study with software that just isn't working properly what are you supposed to do? It's often more important for the team to find and fix big issues than to find every issue. That was the problem facing Mike Medlock, Dennis Wixon, and other researchers on the games team at Microsoft back in the late 1990s, which led them to come up with a new usability method called RITE, rapid iterative testing and evaluation. They were on a tight schedule and needed to help their product teams quickly understand and fix any usability issues that stopped people from being able to play the games they were building, so Mike, Dennis, and the other user researchers brought their developers into the room to watch the participants. Before…

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