Being a marketing manager means doing two jobs at once: ensuring the success of your team while creating the marketing strategy for your organization. Cultivate these skills so that you are prepared to lead your marketing team to reach their professional goals and grow the business's revenue.
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Learn how to successfully manage a team of marketers.
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Hone your skills in writing effective marketing plans.
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Cultivate strong partnerships across the organization.
Courses
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1
Unlock Your Team's Creativity39mUnlock Your Team's Creativity
By: Lisa Bodell
Discover tried-and-true techniques for unlocking creativity from yourself and your teams. Apply creativity to work challenges and identify opportunities for growth and innovation.
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2
Be the Manager People Won't Leave28mBe the Manager People Won't Leave
By: Laurie Ruettimann
Find out how to be a manager who demonstrates empathy and inspires loyalty from your workforce.
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3
Leading a Marketing Team47mLeading a Marketing Team
By: Drew Boyd
Lead your marketing team to greatness: great campaigns, great collaborations, and great results. Find out how to succeed as a marketing manager and build your leadership skills.
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4
Job Interview Tips for Marketing Managers44mJob Interview Tips for Marketing Managers
By: Brian Honigman
This course goes over the most common questions that marketing professionals field in job interviews, providing tips on answering each one with specificity and confidence.
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5
Integrated Marketing Communications Strategies50mIntegrated Marketing Communications Strategies
By: Dina Shapiro
Learn to use an integrated marketing communication strategy to create a seamless experience across touch points to differentiate from competition and attract and retain customers.
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6
How to Write a Marketing Plan1hHow to Write a Marketing Plan
By: Goldie Chan
Learn how to write an effective marketing plan that drives your brand from an initial idea all the way to its successful implementation.
Instructors
Lisa Bodell
Laurie Ruettimann
Your work is not your worth. • Author • Speaker • Podcaster • LinkedIn Learning Instructor • Board Director
Drew Boyd
Author, keynote speaker (live and virtual), educator, inventor, podcaster, and luthier | LinkedIn Learning Instructor
Brian Honigman
Social Media & Content Marketing Consultant | Adjunct Marketing Professor | Career Coach for Marketers
Dina Shapiro
Change Management | Learning and Development | Training | Top 5% of Change Management Content Quality Contributors on LinkedIn
Goldie Chan
Brand Strategy, Speaker and Advisor at Award-Winning Warm Robots | LinkedIn Top Voice: Social Media and Marketing | Forbes: Personal Branding and Storytelling